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Revenue management - Immense Hospitality - Bangalore
Friday, 5 July, 2019Item details
City:
Bangalore, Karnataka
Offer type:
Offer
Item description
Revenue management is the application of disciplined analytics that predict consumer behaviour at the micro-market levels and optimise product availability and price to maximise revenue growth. The primary aim of revenue management is selling the right product to the right customer at the right time for the right price and with the right pack. The essence of this discipline is in understanding customers' perception of product value and accurately aligning product prices, placement and availability with each customer segment